In 2001, West Virginia University (WVU) launched the Helping Appalachian Parents and Infants (HAPI) Project. A federally funded MCHB/HRSA project. Its goal, to help improve the health of mothers, infants and families by targeting prenatal and postpartum women with free services for healthier pregnancies including reduction in infant mortality and low birth weights.
As part of HAPI, more than 1,000 pregnant women have completed an oral healthcare program including: education, dental prophylaxis with follow-up, and use of oral hygiene products. Philips has partnered with HAPI by providing Philips Sonicare power toothbrushes for the last 12 years.
The results have been encouraging. A secondary data analysis showed that pregnant women have improved birth outcomes after participating in the HAPI comprehensive oral care program.