Improving care experiences is becoming more important than ever as people increasingly choose their medical provider or medical employer based on the quality of their services and care environment. The goal may be clear, but many healthcare organizations are uncertain about what steps they should take to create a positive experience for patients and staff. It requires an understanding of both clinical processes and how the environmental factors around them influence how people feel and behave.
User focused from the start
Philips has been in the design and technology business since 1891. It’s a buzzword now, but user-centered design is something that Philips has been focused on for 125 years.
Most technology companies that are developing new products focus on technology substitution — what new technology is required to better address a customer’s need or a clinical requirement. But products like Ambient Experience are developed from a clinical and user perspective. They are more meaningful products because they support both the physical and emotional comfort of patients.
Ambient Experience is based on decades of design research and collaboration, incorporating not only our internal clinical expertise, but that of our clients and customers. On top of that, we added what we call enabling technologies – the dynamic lighting, projection, and audio — to create immersive, relaxing environments for patients.
Why we focus on both the patient and staff experience
A huge amount of research has established a correlation between staff satisfaction and patient satisfaction. We know that if we make a positive impact on the staff, that this will trickle down and have positive results for the patients. Like any industry, attracting talent isn’t easy.
One way that our clients have been successful is offering staff an excellent state-of-the-art working environment.