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Why you must address the rising risk population

Addressing the health needs of only the highest risk patients is not sufficient if you want to succeed in value-based care. Over several years, your organization may lose money as those at rising risk for healthcare conditions like cardiovascular and metabolic disease become higher utilizers. Progressive organizations must identify those at risk, and intervene with tests and proactive treatments.


In this webinar, you will learn:

  • Why failing to address the rising risk population will put your organization in the red over three to five years
  • How a PHM solution helps enable you to accurately identify people who are not getting care, perform outreach and engage them in better health
  • How other organizations are addressing the challenges of finding and engaging patients who are not receiving preventive care


Cindy Gaines

Cindy Gaines, MSN, RA

Chief Nursing Officer and Clinical Lead
Population Health

Cindy has over 30 years of healthcare experience, splitting this time between quality and operations across the continuum. She most recently the vice president of quality, responsible for population health management and went onto serve as the chief operating officer and president of administration of the medical group for a health system in Kalamazoo, Michigan. During her esteemed career, Cindy has led the integration of patient care across the care continuum and integrated program requirements of third-party payers including pay-for-performance criteria to maximize clinical, operational, and financial initiatives. Gaines also championed physician quality alignment, attained PCMH designation and CPC+ approval for primary care sites, and managed integration activities for growing organizations. 


As chief nursing officer and clinical lead for population health management with Philips, Cindy serves as part of the senior leadership team responsible for developing comprehensive population health solutions.   Leveraging data to identify populations at varying acuity levels who are most appropriate for care programs, identifying tools to support enhanced delivery and deployment of care programs that virtually connect with and engage patients where they are, and analytics to evaluate outcomes and identify new opportunities.  


Responsible for promoting the movement to value-based care and population health management among Philips’ customers, Cindy is driven by her desire to improve care delivery on a bigger scale with technology that is designed with the user in mind.  She brings her extensive knowledge of the pain point’s health systems face in both the inpatient and outpatient spaces, combined with her expertise in how regulations shape operations, to every conversation she has with hospital c-suites.

Paul Taylor

Paul D. Taylor, MD

Paul D. Taylor is CMO for Philips PHM. Board-certified Internal Medicine physician and entrepreneur with experience developing industry-leading Value-Based Care and Population Health Management solutions and implementing clinical quality improvement programs and systems of care at the physician, physician group, physician organization, and community levels.
Dan D'Orazio

Dan D'Orazio

Sage Growth Partners
As CEO of Sage Growth Partners, LLC (SGP), Dan D’Orazio shapes and leads the vision for the firm—a vision focused on helping clients to accelerate their commercial growth. While also leading the firm’s business development efforts, Dan remains actively engaged with client delivery to ensure the quality of work and to deliver successful strategies for clients in an ever-changing and complex healthcare market.

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