Integrated imaging, simulation, planning and therapy solutions are designed to deliver more efficient and personalized cancer care that is proven, powerful and precise AMSTERDAM, Sept. 26, 2016 /PRNewswire/ -- Royal Philips (NYSE: PHG AEX: PHIA) today announced its latest integrated imaging and treatment planning solutions for radiation oncology that will be featured at the American Society for Therapeutic Radiology and Oncology's (ASTRO) 58th Annual Meeting in Boston. Designed to fit the unique needs of radiation oncology clinicians and patients, these solutions have been developed to put more control in the hands of the clinician, with the intent to improve workflow and operational efficiencies, drive procedure accuracy and ultimately improve care. Over the past few years, cancer care has evolved to deliver more advanced treatments and technologies that do not always integrate seamlessly. For example, the treatment plan plays a big role in determining the quality of the treatment itself. For most patients, this means waiting for a week or more after their simulation scan to start their treatment, which can lead to increased anxiety. According to the National Cancer Institute, in many cases, this not only affects a patient's ability to cope with treatment, but also impacts their quality of life. As technology and treatments for cancer advance, the patient experience remains first and foremost. "As radiotherapy continues to evolve, our focus needs to remain on quality and timeliness, which can be eroded by the standard work process," said Rob Cascella, CEO, Diagnosis and Treatment, Philips. "To address these issues, Philips' radiation oncology solutions use intelligent automation to simplify workflow and enhance consistency from imaging through treatment planning so clinicians can be confident in consistently delivering the best possible care with a patient-centric approach." The Philips booth (#7039) at ASTRO 2016 will showcase the company's advanced solutions enhancing its integrated radiation oncology approach with a full suite to help clinicians deliver quality cancer care to improve both the patient and staff experience including the following: For more information about Philips' presence at ASTRO, including the full suite of Philips radiation oncology technology and integrated solutions, please visit Philips' ASTRO event website, and follow @PhilipsLiveFrom for more information on Philips' presence at #ASTRO16.
Philips aims to further streamline the often repetitive and time-consuming process from imaging to treatment planning with intelligent workflow automation with the goal to further speed time to treatment and to enhance consistency. At ASTRO, Philips will showcase developments in intelligent workflow automation, such as automated contouring on MR-only based datasets1.
1 Work in Progress
Adrienne Smith Kathy O'Reilly Twitter: @kathyorielly
Philips Diagnosis and Treatment
Tel: + 1 781-277-1170
Adrienne.Smith@Philips.com
Philips Global Communications
Tel: +1 978-221-8919
Email: Kathy.Oreilly@Philips.com
About Royal Philips Royal Philips (NYSE: PHG, AEX: PHIA) is a leading health technology company focused on improving people’s health and enabling better outcomes across the health continuum from healthy living and prevention, to diagnosis, treatment and home care. Philips leverages advanced technology and deep clinical and consumer insights to deliver integrated solutions. The company, headquartered in the Netherlands, is a leader in diagnostic imaging, image-guided therapy, patient monitoring and health informatics, as well as in consumer health and home care. Philips’ health technology portfolio generated 2015 sales of EUR 16.8 billion and employs approximately 69,000 employees with sales and services in more than 100 countries. News about Philips can be found at www.philips.com/newscenter.