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OLED hero

OLED

Premium cinematic experience at home

Maximum Colors | Contrast | Black Levels

OLEDtv video

Redefine visual perfection

Transform your living room with Philips 4K OLED TVs, delivering a premium cinematic experience at home. Achieve breathtaking contrast and perfect black levels with over 8 million individual illuminating pixels. This capability not only enhances color accuracy and black levels, but also ensures exceptional clarity and depth in every frame. Bring your entertainment, gaming, and everyday viewing to life with unparalleled clarity, color, and contrast. It’s a window to a whole new world of immersive entertainment.

INTRO OLEDTV
INTRO Comparison

Why OLED?


Unlike traditional LED displays that require a backlight, each pixel in OLED displays emits its own light. It’s like having millions of tiny light bulbs right on your screen. How does this improve your cinematic experience?

✓ Perfect black levels

Each individual pixel can completely darken. That means when you see black on your screen, it's truly black because there’s no light coming from those pixels. In contrast, traditional LED TVs have a backlight that’s always on, which can’t achieve the same deep blacks — leading to less contrast and a grayish tint to darker scenes.

✓ Exceptional contrast

Because pixels can turn on and off independently, you get incredible contrast ratios. Bright parts of the screen are super bright, and dark parts are pitch black. The results of this are pictures that's more life-like and immersive, whether you're watching a thrilling action scene or admiring beautiful landscape.

✓ Rich, True colors

OLED displays are able to produce a wider range of colors and more accurate shades compared to LED TVs. The colors are vivid and realistic, making movies, games, and photos appear more vibrant and detailed.

INTRO OLEDTV

Why OLED?


Unlike traditional LED displays that require a backlight,each pixel in OLED displays emits its own light. It’s likehaving millions of tiny light bulbs right on your screen.How does this improve your cinematic experience?

✓ Perfect black levels

Each individual pixel can completely darken. That meanswhen you see black on your screen, it's truly black becausethere’s no light coming from those pixels. In contrast,traditional LED TVs have a backlight that’s always on, whichcan’t achieve the same deep blacks, leading to less contrastand sometimes a bit of a grayish tint to darker scenes.

INTRO Comparison

✓ Exceptional contrast

Because pixels can turn on and off independently, you getincredible contrast ratios. Bright parts of the screen aresuper bright, and dark parts are pitch black. This makeseverything look more life-like and immersive, whetheryou’re watching a thrilling action scene or admiring abreathtaking landscape.

✓ Rich, True colors

OLED displays can produce a wider range of colors andmore accurate shades compared to LED TVs. The colorsare vivid and realistic, making movies, games, and photosappearmore vibrant and detailed.

4KUHD_OLED
Dolby Vision IQ
HDR10
Brighter room Darker room

Realism in every detail

 
Dolby Vision IQ combines the stunning visual enhancements of Dolby Vision HDR with advanced automatic picture optimization based on the ambient lighting in your room and what's playing on your screen.

The built-in sensors in our OLED TVs analyze the ambient light in your room in real-time, then dynamically adjusts the HDR picture settings frame-by-frame. This not only enhances visual quality, but also reduces the strain on your eyes, especially in darkened rooms and at night. So, whether you're watching a sunny outdoor scene or a dimly lit thriller, Dolby Vision IQ ensures that every detail is optimized for clarity and realism — transforming your living room into a private theater experience like no other.

Enhanced gaming

AMD

Eliminate choppy gameplay and broken frames with fluid, artifact-free visuals with support for 4K UHD gaming.

120

Experience smoother motion and ultra-responsive action. Perfect for fast-paced games, movies, and sports.

Fast Response

More precision in your controls with 0.1 ms response rate — where every button press is registered almost instantly on-screen.

DolbyAtmos logo

Revealing depth, clarity and details like never before, Dolby Atmos is a sound experience that lets you feel games, shows, and music all around you.

Modern slim design


Beyond picture quality, OLED TVs are incredibly thin compared to LED TVs, blending seamlessly into any living space while offering wider viewing angles for an immersive experience from any vantage point.

ROKUTV
Roku

America’s #1 TV streaming platform built in

Roku is your entertainment guide. Our intuitive interface makes exploring popular apps — plus free movies, shows and live TV — as easy as it is fun.

Easy voice

control

Search, play entertainment, switch inputs, and more with Roku Voice Remote.

 
Fits any smart home:

Smart Home

Transform your cinematic
experience with OLED

Roku, Roku TV, and the Roku logo are trademarks of Roku, Inc.
Dolby®, Dolby Vision IQ, Dolby Atmos, and the double-D symbol are registered trademarks of Dolby Laboratories Licensing Corporation. Manufactured under license from Dolby Laboratories. Confidential unpublished works. Copyright© 2012–2024 Dolby Laboratories. All rights reserved

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